Gone are the days when selling a home meant putting an ad in the paper and sticking a sign in the yard. Today, selling a home means using the Internet, social media and an integrated marketing plan. You’ll want to partner with a professional like me who has expertise in pricing, marketing and negotiation, and associated with a company that can offer the support needed for a successful real estate transaction. That’s why I’m proud to be an associate at Allen Tate, the top real estate company in the Carolinas.
I’ll be here to guide you through the process of selling your home and provide the insights and experience you’ll need for a successful sale.
As a part of the largest real estate sales force in the Carolinas, you can turn to me as a professional, highly trained agent. Allen Tate supports its agents by offering technology, marketing and ongoing professional development so I can offer the very best to my clients. I take pride in making a positive difference in the lives of so many families across the Carolinas.
Perhaps the most important step in selling a home is setting the right price. Many factors go into determining the price for your home – among them the condition of your home, location and the selling price of comparable properties in your area. Before you put your home on the market, I will provide a free pre-market consultation and an Allen Tate Competitive Market Analysis (CMA). I will then be able to recommend the price, keeping in mind that the price must be in line with the price of comparable properties and realistic enough to encourage buyers to make a purchase offer. I offer the CMA at no cost or obligation.
I can suggest simple improvements that can give your home a competitive edge, help your home sell quickly and help you get the most for your home. I have the experience to know what changes and improvements can make a difference to potential buyers. I understand that a memorable, uncluttered home in good condition is a major draw in today’s marketplace. Remember that the condition of your home is a variable over which you have control. Put yourself in a buyer’s shoes – most buyers want a home in move-in condition.
I will help you make the most of your home and ensure it is attractive to buyers.
Tools and technology have forever changed the way homes are sold. More than 92 percent of potential buyers now use the Internet to start the homebuying process. The tools I can provide put your home in front of a vast audience. Over 5 million visitors come to our website, allentate.com, each year. More than 100,000 properties are viewed every day on our website.
Our exclusive photo tour allows buyers to walk virtually through your home from any computer or mobile device. I’ll show off your home with professional photographs and provide the information your buyers are looking for. And, our full-screen viewer allows buyers to see the photographs on your online listing in stunning detail.
Buyers can also take a video tour of your home. Videos are posted to real estate search sites and YouTube, making your home’s listing available to even more potential buyers. Plus, video allows buyers to “tour” your home before they visit in person. There is also the potential added exposure of buyers sharing video with friends via social media.
Our mobile website and apps, TateMobile, makes it a snap for mobile device users to find your home.
I’ll mail a color postcard announcing your newly listed home to at least 50 people in your surrounding area.
Buyers who are interested in specific neighborhoods or types of homes can sign up for 1st to Know, an email alert that lets them know just as soon as the kind of home they’re looking for hits the market.
Real estate is a people business and I believe in powerful personal engagement. You’ll find Allen Tate Realtors on Facebook, Twitter, Pinterest and YouTube. Along with our popular blog, At Home in the Carolinas, these outlets help raise the Allen Tate profile across social networks, driving even more potential buyers to your property.
A buyer who is interested in your home will make an offer to me through his or her own agent. The offer may not be what you expect, but I can help you decide to reject, counter or accept any offer that is presented. Together, we’ll decide if the offer will work for you. I am there as your advocate in this process and will negotiate for you.
You can count on me to protect your interests and offer my expertise.
I will also review all contracts and explain them before you sign. Once an offer is accepted, I will lead you through the process, from signing the contract to the official transfer of ownership to the buyer.